Field Marketing Manager - Remote

Strada is a leader in people, payroll, and technology, focused on simplifying international workforce management. The Field Marketing Manager will lead regional marketing efforts to support pipeline growth and sales alignment within North America, planning and executing localized marketing programs and events while collaborating closely with sales teams.

Responsibilities:

• Plans and delivers regional marketing programs aligned to sales goals and local market needs, including collaborating with partners on joint programs
• Localizes global campaigns to ensure relevance and impact in the region
• Coordinates with Corporate Marketing to maintain consistency in brand and messaging
• Partners with regional sales leaders to align on pipeline goals, campaign priorities, and market opportunities
• Supports targeted sales initiatives with localized marketing tactics and materials
• Maintains ongoing communication with Sales to gather feedback and optimize regional efforts
• Manages local, regional specific events including logistics, promotion, and post-event follow-up
• Collaborates with internal teams and external vendors to deliver high-quality experiences that support pipeline and engagement
• Tracks event performance and provides insights to inform future planning
• Owns country-specific marketing plans, budgets and execution, ensuring alignment with business goals
• Monitors campaign and event performance, providing recommendations for improvement
• Supports reporting on regional marketing activities and pipeline contribution