Arrow ComponentsRemote
Global Product Marketing Manager, Cloudhealth
United States of America
Full Time
2 hours ago
$132,000 - $200,000 USD
H1B Sponsor
Key skills
Product marketingSaaS solutionsCloud solutionsMarket researchSales enablementAnalytical skillsCustomer orientationGoBusiness IntelligenceSaaSProduct ManagementCommunicationPresentation SkillsSales
About this role
Arrow Components is a part of Arrow Electronics that provides innovative IT solutions. They are seeking an experienced Global Product Marketing Manager for Cloudhealth to position and message the product effectively in the market, collaborate with the marketing team, and develop sales enablement resources.
Responsibilities:
- Craft clear, compelling product positioning and messaging tailored to the Cloudhealth partner community and end-users as well as internally for enabling the sales teams
- Conduct market research, competitive analysis, and customer interviews to inform strategy and identify opportunities as well as to create the Cloudhealth business intelligence needed to compete successfully
- Partner with product management to influence roadmaps and ensure market fit
- Create and manage sales enablement tools, including sales/pitch decks, product demos, battlecards, and case studies, and any needed resources to successfully go-to-market
- Collaborate with sales strategist and marketing to develop campaigns that drive awareness, adoption, and retention
- Measure and report against KPI’s on the effectiveness of product marketing initiatives
- Act as a product evangelist at events, webinars, customer meetings, and with partners globally
Requirements:
- Bachelor's degree in Marketing, Business, or related field (MBA a plus)
- Minimum of 5 years of experience in product marketing within the technology or software industry, ideally in selling SaaS and/or Cloud solutions
- Strong understanding of go-to-market planning, customer segmentation, and buyer personas
- Proven track record of developing messaging frameworks and product positioning throughout the entire product lifecycle
- Exceptional analytical, organizational, and problem-solving skills
- Excellent communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical stakeholders
- Strong customer orientation and a passion for delivering outstanding customer experiences
- Ability to work effectively in a fast-paced, collaborative environment