Media Sales Manager - Lowe's Media Network

Lowe's Companies, Inc. is a leading home improvement company, and they are seeking a Media Sales Manager to drive digital revenue growth through the sale of their advertising products. The role involves cultivating partnerships, managing client relationships, and developing sales strategies to enhance advertising effectiveness.

Responsibilities:

• Drives advertising revenue growth through cultivating internal & external partnerships that accelerate investment opportunities with Lowe’s brand partners
• Fosters category specific and small to mid-size business (SMB) client account sales strategies that incorporate client needs, creative solutions that address problem statements, and leverage in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategies for clients that encompass brand, performance and shopper marketing/trade budgets
• Manages and develops relationships with clients through routine communication; actively grow industry relationships to gain marketplace intelligence
• Account maps key decision makers from existing “rolodex of advertisers and media agencies to accelerate revenue growth
• Delivers compelling pitch presentations and execute sales calls with brand contacts to secure business
• Partners closely with account manager and cross functional media network partners to drive successful programing through client adherence to programming inputs, minimums and deadlines
• Partners with Lowe’s Merchant & Marketing organization to strengthen overall client engagement with Lowe’s, inclusive of Lowe’s Media Network solutions along with larger Lowe’s assortment & category objectives
• Provides accurate pipeline analysis to track sales opportunities against quarterly and annual goals
• Masters white-glove service principles and knowledge of Lowe’s Media Network offering to evangelize both internally and within the advertising marketplace
• Manages small to medium sized accounts from pre-sale pipeline through post-sale analysis

Requirements:

• Bachelor's degree Economics, Marketing, Advertising, Statistics, Engineering or Business or equivalent years of experience in lieu of education requirement, if applicable
• 5 Years Progressive experience in omni-channel advertising sales, digital advertising (display, video, CTV, search, social), and experiential marketing
• 3+ Years experience with programmatic strategies and data sales
• 7-8 Years general marketing experience
• 1 Year Leadership experience