LiveKit is building the infrastructure for voice-driven computing and powers voice AI applications for major companies. The Marketing Operations and Analytics Manager will own and evolve the marketing technology stack, build attribution models, and maintain data quality to support marketing decisions and operationalize campaigns.
Responsibilities:
- Own and evolve the marketing technology stack — automation platforms, CRM integrations, analytics infrastructure — from the ground up
- Build attribution models and closed-loop reporting so the team can answer "what's actually working" with confidence
- Partner with growth, demand gen, and product teams to operationalize campaigns: lead routing, scoring, lifecycle automation, and nurture flows
- Maintain data quality across the funnel — audit, clean, and structure the data that marketing decisions run on
- Create dashboards and reporting cadences that give marketing leadership clear, trustworthy visibility into pipeline and performance
- Support new marketing programs with operational infrastructure from day one, so the team can move fast without breaking things
Requirements:
- You've owned a marketing automation platform end-to-end (HubSpot, Marketo, or equivalent) — setup, maintenance, integrations, the works
- You have a strong analytical mindset and aren't afraid of messy data — you've diagnosed broken attribution models and fixed them
- You've worked in a fast-moving B2B SaaS environment and know how to prioritize when everything feels urgent
- You can work cross-functionally with growth, product, and sales without needing a detailed brief to get started
- You're a builder — you don't wait for someone to hand you a playbook; you write it
- Experience at a developer tools company or in a product-led growth (PLG) motion
- Comfort with SQL or experience working alongside data teams (dbt, Snowflake, Segment, etc.)
- Familiarity with marketing attribution frameworks beyond last-touch
- You once rebuilt the lead scoring model at 10pm because the old one was wrong — and you were right