Business Development Representative (BDR)

brightfin provides clients with a suite of IT financial management and managed software subscriptions. As a Business Development Representative, your mission is to identify and create new revenue opportunities by prospecting, cultivating strategic accounts, and expanding into new markets or customer segments.

Responsibilities:

• Develop and execute outbound business development strategies targeting enterprise accounts, key verticals, or new regions
• Identify decision-makers (CIO, VP of IT, Head of Platforms, IT Finance, Asset Management Leaders) and build relationships
• Drive outreach campaigns (cold-calling, account-based marketing, email, social selling) to open doors for opportunities
• Engage and qualify inbound leads – diagnose fit against brightfin’s target buyer personas
• Use a consultative approach to uncover customer pain, budget, authority, timeline (BANT)
• Conduct qualifying calls that may include introductory demos and validation of BANT, with the goal of progressing to a qualified lead for the sales team to engage
• Coordinate with marketing to facilitate account-based marketing and event marketing activities
• Represent brightfin at industry events, conferences, webinars and partner meetings
• Develop custom messaging, sales collateral, battle cards, and competitive positioning in collaboration with Product, Marketing, and Sales Leadership
• Iterate on messaging, playbooks, cadences, and qualification criteria with sales and product leadership
• Maintain pipeline visibility and provide forecasts and reporting of business development metrics
• Leverage AI-powered sales tools and platforms to enhance prospecting efficiency, personalize outreach at scale, and surface high-intent accounts through predictive scoring and intent data signals

Requirements:

• 2-5+ years as a B2B SaaS business development, sales development, or sales/partner development role
• Associate's degree or Equivalent Experience
• Experience selling to mid-market and/or large enterprises; ability to engage with executive-level buyers
• Excellent communication, negotiation, and presentation skills
• Strong strategic thinking, research skills, and ability to tailor value propositions
• Ability to manage multiple major accounts/targets simultaneously
• Proven track record of meeting or exceeding pipeline/revenue goals
• Proficiency with CRM, sales engagement, account intelligence, and social marketing tools
• Tech-savvy, comfortable learning product/integration/APIs/telecom/IT systems
• Strong problem-solving skills with a logical and structured approach