Armada is a full-stack edge infrastructure company delivering compute, connectivity, and sovereign AI/ML to some of the world’s most remote places. They are seeking a Product Marketing Manager to define, position, and scale their Galleon/Leviathan products, focusing on translating technical capabilities into clear customer value propositions and supporting go-to-market strategies.
Responsibilities:
- Own positioning and messaging for Galleon & Leviathan
- Translate Galleon & Leviathan features and vision into clear customer value propositions
- Define ICPs, buyer personas, use cases, and customer journeys for edge driven deployments
- Partner closely with Product and Engineering on roadmap narrative, packaging, and feature launches
- Lead platform and feature launches with strong internal readiness and external clarity
- Analyze the competitive landscape and work across GTM and Product to come up with the unique value proposition for Galleon & Leviathan
- Develop use case-driven messaging for industries needing Galleon & Leviathan, including but not limited to emergency management, oil & gas, mining, utilities, telcos, and manufacturing
- Map Armada Galleon & Leviathan capabilities to real world operational, security, and deployment challenges
- Support vertical or segment specific GTM motions with Sales and Solutions Engineering
- Build sales enablement assets that clearly explain what Galleon & Leviathan do, where they fit, and why they win
- Create pitch narratives, messaging frameworks, solution briefs, and competitive positioning
- Partner with Sales, SEs, and Customer Success to support pipeline creation and deal acceleration
- Ensure consistent, technically accurate messaging across the field
- Act as the connective tissue between Product, Engineering, Sales, and Marketing
- Incorporate customer and field feedback into positioning and roadmap narratives
- Support analyst briefings and market education around edge computing and distributed infrastructure
- Engage directly with customers to understand edge deployment challenges and buying drivers
- Track competitive platforms and technologies in edge computing and infrastructure
- Help shape how the market understands Armada’s edge strategy and differentiation
- Clear, credible messaging that demystifies edge computing and Galleon & Leviathan
- Sales teams confidently articulating value in complex, technical buying cycles
- Product launches that drive adoption and engagement
- Strong pull from Product, Sales, and SE teams as a trusted GTM partner
Requirements:
- 5–8+ years of experience in product marketing or related roles
- Experience marketing technical hardware/platforms, ideally with background in communications, networking, drones, and/or edge computing
- Proven ability to translate complex products into customer centric- messaging
- Strong cross functional- collaboration with Product and Engineering
- Comfort operating in fast-moving, ambiguous environments
- Background in engineering, infrastructure, networking, or technical pre-sales
- Familiarity with edge deployment models and hybrid environments
- Experience selling to enterprise, government, or regulated industries
- Exposure to early stage or high- growth- platform companies