Product Manager, Core Markets

Fundraise Up is a global fundraising platform focused on making donations to nonprofits seamless and accessible. They are seeking a Product Manager for the Core Markets team to drive growth by optimizing the product for key markets and customer segments, ensuring accountability for outcomes and alignment across various teams.

Responsibilities:

• Own the outcome. You are the single accountable person for the success of your area. Revenue trajectory, product-market fit, competitive positioning — the accountability sits with you. You don't do everything yourself — you initiate, orchestrate, and drive multiple teams toward the result
• Think in multiples, not in units. Every initiative you pursue must move the needle at scale. You evaluate opportunities through the lens of market segments and donation models, not isolated feature requests
• Set direction, then conduct the orchestra. You define the "why" and the "what" — then align Product, Research, Sales, CS, and Marketing around it. Your job is to negotiate priorities, secure resources, remove blockers, and keep everyone moving toward a shared goal. You lead through influence, not authority
• Build conviction from evidence. You start from data, research, and customer signal. You don't wait for perfect information, but you don't skip the homework either. Your analysis is deep, your methodology is transparent, and your conclusions are backed by evidence — not assumptions
• Protect the platform. You filter customization pressure. If a need appears once, it's a signal to investigate. If it's a pattern, it might be a product. You decide which patterns deserve investment — always through the lens of scalability
• Optimize for speed of learning. Validate with real customers, kill bad ideas early, and double down on winners. Shipping is a tool for learning, not an end in itself
• Depending on the focus area, your work may span: Researching and mapping the regulatory, legal, and payment landscape for international markets (UK, EU, and beyond), and defining the product adaptations needed for local compliance, payment methods, and localization
• Developing deep expertise in a nonprofit vertical — its TAM, competitive landscape, organization and donor behavior, fundraising models, and sector dynamics — and translating that into a product strategy that drives segment-level revenue
• Working closely with GTM team to ensure the product scales into new markets and segments in a compliant and repeatable way
• Identifying the product bets that unlock the biggest opportunities and presenting strategy, progress, and learnings to leadership and cross-functional teams

Requirements:

• Proven Product Experience. You have a proven track record as a Product Manager, with meaningful experience owning a product area and delivering outcomes that moved the business forward
• Strategic Thinking. You think top-down — from markets, segments, and business targets — and validate bottom-up with real customer insight. You can connect a single feature to a company-wide growth thesis
• Evidence-Based Decision Making. You build your case from data, research, and customer signal. You distinguish facts from assumptions and quantify where possible. You actively challenge your own conclusions before presenting them
• Technical Background. You understand how software is built. Experience as a developer before product management is a significant plus
• Ownership and Accountability. You are reliable, you meet deadlines, and you honor commitments. When your area stalls because alignment is missing — you treat that as your problem to solve
• GTM Collaboration. You have experience working hand-in-hand with Go-To-Market teams — Sales, Partnerships, Marketing, CS — translating product capabilities into revenue and market impact
• Fluent English. Excellent command of written and spoken English (C1+) for collaboration with global teams
• Strong Product Judgment. You can look at a product experience and quickly see what is confusing, unnecessary, missing, or powerful. You care about the final user experience, not just the strategy behind it
• Experience with international product expansion, localization, or multi-market products
• Background in vertical strategy, market segmentation, or building for specific nonprofit/payments verticals
• Experience working on complex, multi-module platforms
• Familiarity with the nonprofit, fundraising, or payments space
• Comfort operating in a fast-scaling environment where not everything has a defined process yet — you focus on delivering results first and improving the system along the way, rather than waiting for the perfect framework to be in place
• Ability to communicate complex analytical concepts to non-technical audiences