Proxima is a company at the intersection of AI and commerce data, focusing on providing smarter targeting and measurable growth for ecommerce brands. The Senior Product Marketing Manager will be responsible for the go-to-market strategy for Proxima's data business, engaging with various stakeholders in the data and adtech ecosystem.
Responsibilities:
- Positioning and messaging for Proxima's DaaS offering, translating complex data products into compelling narratives for technical and commercial audiences
- Sales enablement: building the decks, one-pagers, battlecards, and objection-handling frameworks that help the team win enterprise deals
- ABM strategy and execution targeting high-value accounts across the adtech and data ecosystem
- Analyst and partner relations that expand Proxima's visibility and credibility in the data market
- Launch and campaign strategy for new Commerce Graph capabilities and partnership announcements