Director, Product Design for Onboarding

Humana is a leading U.S. healthcare company delivering innovative digital experiences that improve member engagement with their health. The Director of Product Design for the Onboarding portfolio is responsible for shaping the end-to-end onboarding experience, leading a team of product designers to ensure seamless and secure interactions for new members.

Responsibilities:

• Lead, mentor, and grow a team of product designers while fostering a high performing, inclusive, and collaborative design culture
• Define and drive the long-term design strategy for onboarding, ensuring experiences are member centered, compliant, and aligned to business priorities
• Advocate for design excellence and establish a clear vision for identity related experiences across web and mobile ecosystems
• Lead design for core identity experiences including registration, login, multifactor authentication, identity verification, password management, and account recovery
• Partner with IAM, Security, and Architecture teams to design friction-right authentication and verification workflows that meet enterprise risk thresholds
• Ensure onboarding flows comply with accessibility requirements, privacy regulations, and emerging identity standards
• Partner closely with Product, Engineering, IAM, Legal, Compliance, and Marketing to define priorities and deliver unified solutions across platforms
• Build trusted relationships with senior stakeholders, navigating constraints, and influencing teams in a complex, matrixed environment
• Collaborate with Research and Content Design to inform onboarding improvements through behavioral insights, usability testing, and continuous discovery
• Ensure design output is high-quality, cohesive, and reflects deep understanding of member needs, technical realities, and operational workflows
• Use prototypes, journey maps, and storytelling to communicate design direction and drive alignment with executive stakeholders
• Establish design principles, future state visions, and experience roadmaps that balance near-term delivery with long-term onboarding strategy

Requirements:

• 12+ years of experience in UX or Product Design, including 4+ years in a senior or director level leadership role
• Demonstrated expertise in digital identity, including registration, login, authentication, identity verification, and account creation
• Strong understanding of performance metrics and data-informed design
• Experience leading design for complex, regulated, or high security environments (e.g., healthcare, financial services, government, insurance)
• Strong portfolio demonstrating systems thinking, scalable frameworks, and end-to-end experience design
• Experience leading or guiding user research and applying insights to design
• Proven ability to influence at all levels and drive cross functionality
• Strong organizational and prioritization skills in fast-paced environments
• Excellent analytical and process-oriented thinking
• Mastery of Figma and other modern design tools
• Master's Degree in a relevant design discipline (HCI, Interaction Design, UX Design)
• Experience designing inclusive and accessible experiences, especially for older adults
• Familiarity with IAM concepts (MFA, risk-based authentication, identity proofing, SSO)