Humana is a leading U.S. healthcare company seeking a Lead Product Manager to own the MyHumana Authenticated Channel Experience. This role involves defining, optimizing, and orchestrating a seamless end-to-end member experience within Humana’s primary digital self-service portal, while collaborating with cross-functional teams to enhance member engagement and satisfaction.
Responsibilities:
- Own the authenticated member experience end-to-end — from post-login landing through task discoverability across web and in coordination with mobile
- Define and communicate the web channel’s strategic role within Humana’s omnichannel ecosystem: which member needs belong on web, which belong on mobile or assisted channels, and how transitions between them should feel seamless
- Identify experience gaps, friction points, and moments where member confidence breaks down; prioritize improvements against member value, business impact, and delivery feasibility
- Facilitate cross-functional workshops to align on journey strategy, surface insights, and drive shared prioritization across product, marketing, and domain teams
- Maintain a clear, well-documented prioritization framework that senior stakeholders can read and trust
- Own the product experience for all authenticated channel surfaces, including:
- Homepage/dashboard and personalized member landing experience
- Global navigation and wayfinding
- In-app notification system and message center
- Define the personalization logic, notification strategy, and content frameworks that make the authenticated experience feel relevant to each member’s health journey
- Design system governance and component standards across domain-built features
- Ensure all surfaces are accessible (WCAG compliant), responsive, performant and consistent with brand and regulatory standards
- Champion scalable, component-based design to reduce experience fragmentation as domain teams build and ship independently
- Partner with domain PMs to establish clear integration standards ensuring domain-built features meet channel-level quality, consistency, and accessibility bars
- Collaborate with analytics teams to define and track channel-level KPIs (MAU, self-service task awareness, feature adoption, experience consistency score, NPS), build performance dashboards, and run data-informed optimization
- Align with marketing and personalization teams to ensure member lifecycle moments are reflected intelligently in the authenticated experience
- Anticipate cross-team risks and dependencies, lead resolution across product, design, engineering and operations
- Serve as the channel team’s voice in enterprise product planning, ensuring the authenticated experience has clear representation in roadmap and investment decisions
Requirements:
- 5+ years of digital product management experience, with ownership of consumer-facing platform or channel experiences at scale
- Proven success leading in a multi-team or domain-model organization — experience coordinating across product teams without owning their backlogs
- Strong analytical skills: defining KPIs, interpreting behavioral data, building dashboards, and running A/B or multivariate tests
- Deep understanding of UX principles, responsive web design, accessibility standards (WCAG), and component-based design systems
- Experience working in regulated industries with compliance and governance considerations
- Demonstrated ability to influence senior stakeholders and drive alignment across engineering, design, marketing, and operations
- Exceptional communication, storytelling, and executive presence — comfortable in CDO-level reviews and sprint ceremonies alike
- Healthcare, Medicare Advantage, Payor or member services experience desirable but not required
- Background in personalization platforms, member engagement frameworks, or omnichannel strategy
- Experience with design system governance or platform-level product ownership
- Familiarity with notification systems, messaging infrastructure, or in-app engagement tooling