Director, Product Marketing

Adobe is a well-established corporation seeking a Director of Product Marketing. In this role, you will lead outbound product marketing for a high-profile generative AI product, shaping go-to-market strategy and driving launches that influence creative users.

Responsibilities:

• Lead a team of product marketers across release and evergreen marketing, providing people leadership and coaching
• Own go-to-market execution for product launches, campaigns, messaging, and market positioning
• Drive integrated launch strategy in partnership with Product Management and global marketing partners
• Build alignment across a complex, matrixed organization to ensure coordinated launch and campaign outcomes
• Translate ambiguous briefs into actionable plans, align cross-functional partners, and deliver on milestones

Requirements:

• 12+ years of product marketing experience, including at least 3 years at the director level or managing a team
• Proven ability to set strategic agenda and operate as a player-coach (hands-on when needed)
• Strong project management instincts: take ambiguous briefs, create plans, align partners, and maintain momentum
• Confident written and verbal communication for C-suite decks, launch briefs, and cross-functional conversations
• Strong analytical orientation and comfort working with both data and narrative
• Ambitious self-starter with a positive, adaptable approach
• Availability to work in PST time zone (role is open to remote candidates in PST)
• Experience in AI, creative software, or SaaS
• Advanced degree such as an MBA or master's degree, or equivalent experience
• Familiarity with the client's product ecosystem