SpotHopper is a leading all-in-one marketing and operations platform for local bars and restaurants, and they are seeking a Web Producer / Marketing Ops Lead to enhance their marketing efforts. This role involves managing web production, marketing operations, and collaborating with various team members to ensure efficient workflows and high-quality content delivery.
Responsibilities:
- Build, update, and publish marketing pages in Framer or Webflow (or other 3rd-party CMS)
- Partner with our designer to implement modern, responsive page layouts using reusable components
- Manage lead forms, CTAs, tags, redirects, and metadata across the site
- Own the publishing workflow for blogs, SEO pages, landing pages, and product updates
- Ensure visual consistency and site quality across devices
- Own and manage the marketing team’s project tracker (Notion, Airtable, or similar)
- Lead weekly standups and help set team priorities and deadlines
- Collaborate with content, design, email, and social leads to keep work flowing smoothly
- Support campaign ops (e.g., web assets, tracking links, launch timelines)
- Help administer marketing tools (Framer, CMS, GA4, HubSpot, etc.)
Requirements:
- 3–5 years of experience in web production, CMS management, or marketing ops—ideally in a SaaS, media, or tech startup environment
- Hands-on experience building and publishing in Framer, Webflow, WordPress, or a similar no-code/low-code platform
- Strong project management skills and comfort with tools like Notion, Asana, Airtable, Trello
- A proactive, organized, collaborative mindset
- Familiarity with HubSpot, GA4, SEO best practices, and responsive design fundamentals
- Experience helping launch or manage a high-performing SaaS website
- Experience working alongside a small, fast-paced creative marketing team
- Comfort using AI tools like Jasper or ChatGPT to generate, QA, or optimize content
- Interest in how design, SEO, and CRO intersect to drive business growth