Growth & Brand Marketing Manager

SecureAuth is seeking a Growth & Brand Marketing Lead to drive their go-to-market strategy with a modern, AI-powered marketing approach. This high-impact role involves generating pipeline, storytelling, and enhancing brand presence while leveraging AI tools for efficiency and creativity.

Responsibilities:

• Ability to execute ICP-based campaigns across key industries (fintech, logistics, BPO, etc.)
• Experience translating product capabilities into compelling campaign narratives
• Familiarity working with paid media and performance-driven pipeline generation
• Strong testing mindset with a focus on continuous optimization
• Proven ability to own and execute a content strategy and editorial calendar
• Strong writing skills across formats (blogs, landing pages, social, email, webinars)
• Experience developing thought leadership in a technical or B2B space
• Ability to ensure content is differentiated, accurate, and aligned to a platform narrative
• Experience owning or contributing to brand presence across web, campaigns, and social
• Ability to maintain consistency in voice, tone, and visual identity
• Strong skill in simplifying complex technical concepts into clear, compelling messaging
• Comfort using tools like Canva and AI design platforms to produce marketing assets
• Ability to guide creative direction for campaigns, landing pages, and social content
• Focus on speed, clarity, and conversion over pixel-perfect design
• Experience or strong interest in using AI to scale marketing output
• Ability to improve workflows across research, content creation, and reporting
• Curiosity and experimentation mindset around new tools and automation
• Experience partnering with Sales and/or Customer Experience teams
• Ability to translate field insights into improved campaigns and messaging
• Experience supporting pipeline acceleration and go-to-market initiatives

Requirements:

• 5+ years in B2B marketing (cybersecurity or identity preferred)
• Strong writing and storytelling skills
• Ability to translate technical concepts into clear, compelling narratives
• Experience with modern marketing tools (CRM, marketing automation, analytics)
• Ability to operate independently in a fast-paced environment
• Ability to execute ICP-based campaigns across key industries (fintech, logistics, BPO, etc.)
• Experience translating product capabilities into compelling campaign narratives
• Familiarity working with paid media and performance-driven pipeline generation
• Strong testing mindset with a focus on continuous optimization
• Proven ability to own and execute a content strategy and editorial calendar
• Experience developing thought leadership in a technical or B2B space
• Ability to ensure content is differentiated, accurate, and aligned to a platform narrative
• Experience owning or contributing to brand presence across web, campaigns, and social
• Ability to maintain consistency in voice, tone, and visual identity
• Strong skill in simplifying complex technical concepts into clear, compelling messaging
• Comfort using tools like Canva and AI design platforms to produce marketing assets
• Ability to guide creative direction for campaigns, landing pages, and social content
• Focus on speed, clarity, and conversion over pixel-perfect design
• Experience or strong interest in using AI to scale marketing output
• Ability to improve workflows across research, content creation, and reporting
• Curiosity and experimentation mindset around new tools and automation
• Experience partnering with Sales and/or Customer Experience teams
• Ability to translate field insights into improved campaigns and messaging
• Experience supporting pipeline acceleration and go-to-market initiatives