Senior Data Scientist - Growth Marketing

Adobe is a company that empowers everyone to create through innovative platforms and tools. They are seeking a Senior Data Scientist to analyze demand for their flagship products and partner with various teams to influence marketing strategies and initiatives.

Responsibilities:

• Measure category demand to understand market trends related to our products and identify marketing opportunities through internal and external datasets
• Evaluate early signals of upper and mid-funnel marketing to infer downstream impacts
• Establish quarterly targets for critical metrics and communicate the evolution of campaign performance and customer journeys
• Build innovative solutions and frameworks to augment the influence of marketing on product growth motions
• Work with paid media, PMM, GTM, brand science, and adobe.com teams to drive performance narratives on a weekly level
• Partner with cross-category teams in driving standard processes and improvements in internal analytics tools