Senior Marketing Manager, Retailer Marketing

The Sage Group’s client, an American delivery company based in San Francisco, is seeking a Senior Retailer Marketing Manager to lead co-marketing initiatives with key retailers. This role focuses on developing and executing campaigns that drive e-commerce growth and strengthen relationships with the brand.

Responsibilities:

• Serve as the face of our client for assigned retailer accounts, collaborating cross-functionally with Business Development and the retailer POCs, along with Product, Creative, Media, CRM and Finance teams to align plans with business objectives
• Lead seasonal activation campaigns (tentpole and micro-moments) leveraging CRM, paid media, and incentive channels
• Partner with the creative team to develop assets that represent our client and retailer brand
• Partner with media agencies to launch those assets via multi-channel strategies across OOH, OTT, OLV, Programmatic Digital Display, Paid Social, and more
• Monitor and analyze campaign performance using internal reporting dashboards to optimize strategies and identify key growth insights

Requirements:

• 8+ years of experience in multi-channel digital marketing, preferably with exposure to performance marketing and incentive marketing
• Proven track record of executing successful go-to-market strategies and multi-channel marketing plans
• Strong analytical mindset with the ability to translate complex data into actionable retailer growth strategies
• Partner marketing / partner management experience is a big plus