Metrc is the most trusted provider of cannabis regulatory systems in the United States, rapidly expanding globally. As a Sales Development Representative, you will focus on outbound sales, qualifying leads, and conducting product demos to support the company's growth efforts.
Responsibilities:
- Make a high volume of outbound calls (up to 100 per day) to mid-tier cannabis licensees, focusing on warm leads
- Use Salesforce to track, document, and follow up on leads
- Qualify leads and assess their potential for conversion
- Conduct high-level demos and deliver positioning statements using a predefined talk track
- Handle objections effectively and push clients toward further engagement, such as webinars or meetings with specialists
- Collaborate closely with the Growth and Customer Success teams, ensuring seamless handoffs and consistent follow-up
- Participate in role-playing and objection-handling training sessions to refine sales techniques
- Use templated emails and scripts provided, ensuring consistent communication across all channels
- May perform other additional duties and responsibilities as assigned
Requirements:
- 1–2 years of experience in a high-volume outbound sales, call center, or lead-generation environment required
- High school diploma or equivalent required
- Equivalent combination of education and directly relevant work experience will be considered
- Experience working with Salesforce or other CRM tools preferred
- Bachelor's degree preferred in Business, Marketing, Communications, or a related field
- Experience in SaaS, GovTech, cannabis industry, or other regulated industries a plus but not required