The Rundown AI is the world's largest AI community, aiming to help 1 billion people work faster using AI. They are seeking a Creative Strategist to own the creative engine for their paid growth, focusing on ad creation and analysis across multiple platforms, primarily Meta.
Responsibilities:
- Research & analyze performance data: Mine historical ad data, Meta Ads Manager, and competitor ads to identify winning patterns, hooks, and angles. Build a clear reporting cadence on what's working, what's fatiguing, and what to test next
- Ideate, write & script ads: Generate ad angles, hook lists, and full scripts (talking-head, UGC, text-over-video, static) grounded in our ICP and voice. Write briefs for creators and editors when support is needed
- Produce ad creative end-to-end: Ship light-edit ads yourself — cut clips, layer captions, add music, export, and launch. Advanced filming and editing will be supported by specialists
- Build AI-powered creative workflows: Use AI tools across the creative stack — for voiceovers, ideation, scriptwriting, and generating static and motion creative. Build repeatable workflows that increase creative throughput without sacrificing quality, and stay on the frontier as new tools emerge
- Own campaign creative across channels: Primary focus on Meta (Facebook/Instagram). Secondary ownership of Google (YouTube, Search, Demand Gen), X/Twitter, and newsletter ad placements as priorities demand