Product Marketing Senior Consultant

Allstate Insurance Co. is dedicated to protecting families and their belongings from life’s uncertainties. The Product Marketing Senior Consultant will help shape the positioning and growth of property insurance products while collaborating with various teams to ensure effective market communication.

Responsibilities:

• Contribute to developing clear, differentiated positioning and messaging for property products and ensure consistency across marketing touchpoints
• Translate research and consumer insights into actionable product and marketing strategies
• Assist with planning and executing new product launches across distribution channels
• Collaborate on market research and competitive analysis to identify trends and whitespace, help uncover new customer segments, and partner with brand advertising teams on creative requests
• Build strong relationships across marketing and business teams; share ideas and contribute on cross-functional projects
• Prepare presentations, program overviews, and recaps for leadership and stakeholder meetings
• Manage new or unfamiliar projects with support as needed

Requirements:

• 3–5 years of experience in marketing, product marketing, or related roles
• A curious mindset and eagerness to learn
• Strong attention to detail and advanced communication skills
• Proven ability to juggle multiple projects, work independently, and adapt to new challenges
• Experience with marketing tools like Power BI and Adobe
• 3 or more years of experience