Product Marketing Manager - Private Cloud AI

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. As a Product Marketing Manager for HPE Private Cloud AI, you will help plan and deliver customer-facing programs that increase awareness, consideration, and adoption of HPE Private Cloud AI and AI workloads running in HPE private cloud environments.

Responsibilities:

• Support integrated GTM plans for HPE Private Cloud AI, including launches, refreshes, and campaign moments across awareness/consideration/preference and demand generation
• Help develop and maintain value propositions, positioning, and messaging that connect Private Cloud AI capabilities to customer outcomes (e.g., speed to AI value, data modernization, and workload optimization)
• Coordinate creation of customer- and seller-facing assets (e.g., web copy, solution briefs, presentations, FAQs, and basic demos) by partnering with Marketing Communications, product teams, and technical SMEs
• Collaborate with Product Management to gather inputs and keep launches and GTM deliverables aligned to roadmap milestones
• Support analyst relations and PR motions by helping prepare briefing materials, collecting competitive inputs, and coordinating reviews with internal stakeholders
• Track and report program and campaign performance versus goals (e.g., engagement, pipeline contribution, attach/upsell signals), and contribute to closed-loop analysis and improvement ideas
• Help maintain consistent messaging and terminology across customer-facing deliverables (campaigns, press requests, sales content, digital marketing, and regional marketing materials) and coordinate reviews/approvals
• Perform analysis to support GTM decisions (e.g., competitive activity, market messaging, and campaign learnings) using syndicated and/or primary research
• Support GTM program operations such as budget tracking, purchase order coordination, and tool/process adherence as needed

Requirements:

• Bachelor's degree in Business, Marketing, Communications, or a related field
• 3+ years of experience in product management, product marketing, GTM, or related roles
• Interest in AI and cloud infrastructure, with the ability to learn concepts and communicate them clearly to non-technical and semi-technical audiences
• Demonstrated ability to create or coordinate compelling messaging and content with guidance from senior team members
• Sales and/or channel experience is a plus, along with comfort working in fast-moving, competitive markets
• Working knowledge of product marketing and GTM fundamentals (positioning, messaging, launches, campaign support, and sales enablement)
• Comfort operating in a changing AI market and adapting plans as priorities and inputs evolve
• Exceptional written and verbal communication skills, including executive-level storytelling and presentations
• Ability to create and manage high-quality GTM assets (briefs, presentations, web copy, email nurtures) by coordinating inputs from multiple stakeholders
• Strong analytical skills and comfort using data to inform positioning and go-to-market decisions
• Creativity and intellectual curiosity to break through market noise and earn attention
• Strong project management and cross-functional collaboration skills, including basic budget tracking and on-time delivery of GTM deliverables
• Ability to synthesize product and competitive information into clear recommendations for messaging, content priorities, and seller guidance