At-Bay is a fast-growth InsurSec company focused on protecting businesses from digital risk. The Business Development Representative will be responsible for outbound prospecting, engaging with potential customers, and building a pipeline that converts, working closely with Account Executives.
Responsibilities:
- Your primary focus is outbound prospecting: identifying, engaging, and qualifying opportunities across a defined account base
- You’ll reach technical and financial buyers using a mix of research-led outreach, phone, email, and LinkedIn to build pipeline that converts
- Develop a thorough understanding of our business, including how MDR, insurance, and our product tiers serve customers end-to-end
- Get sharp on our two core buyer personas: technical and financial decision-makers
- Partner with your AE and build your initial account penetration plan
- Running active outbound sequences across your target account list
- Booking qualified meetings and contributing to early pipeline with your AE
- Established as a key connector between marketing, sales, and your accounts
- Consistently hitting or exceeding pipeline targets and meeting metrics
- Leading top-of-funnel feedback loops with marketing
- Articulating At-Bay’s MDR value prop confidently to both buyer types
Requirements:
- You've prospected into SMB or mid-market accounts, ideally selling a cybersecurity offering or complex technical solution
- You've built and executed high-quality outbound campaigns built on targeted, research-led outreach, not spray-and-pray volume
- You've turned a cold 'not interested' into a booked meeting and eventually a closed deal
- You've consistently hit or exceeded activity and pipeline targets
- You're comfortable engaging both technical buyers (IT/security) and business/financial decision-makers in the same account