Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science and technology. They are seeking a Senior Marketing Manager, Campaign Execution to support a large-scale, integrated marketing program for a leading enterprise organization, focusing on driving execution for campaigns promoting prepaid debit card products.
Responsibilities:
- Translate high-level campaign strategies into detailed project plans, timelines, and deliverables
- Manage end-to-end execution across creative, content, media, analytics, and partner marketing workstreams
- Own production schedules, content calendars, approvals, and workflow management to ensure timely, high-quality delivery
- Coordinate asset development and campaign activation readiness across internal and external teams
- Serve as the central point of coordination across marketing, product, analytics, and agency teams
- Facilitate clear communication, alignment, and handoffs between stakeholders
- Maintain project documentation, briefs, trackers, and meeting cadences to ensure accountability
- Provide regular updates on campaign status, timelines, risks, and key decisions
- Prepare executive-ready summaries, dashboards, and milestone reports
- Proactively identify and escalate risks, driving resolution across teams
- Partner with analytics teams to track KPIs and gather performance insights
- Support ongoing campaign optimization by coordinating adjustments across workstreams
- Assist in developing performance reports for leadership stakeholders
- Manage relationships with agencies and external partners to ensure timely delivery of campaign assets
- Conduct quality control reviews to ensure alignment with brand standards and campaign objectives
- Ensure consistency and compliance across all campaign deliverables
Requirements:
- Bachelor's degree required; advanced degree preferred
- 6–9+ years of experience in integrated marketing, campaign execution, or program management roles
- Proven experience delivering large-scale, multi-channel marketing programs in complex environments
- Strong project and program management capabilities with experience managing timelines, approvals, and workflows
- Experience working across matrixed teams and cross-company partnerships
- Solid understanding of marketing campaign operations, creative workflows, and content production
- Analytical skills with the ability to interpret KPIs and support performance optimization
- Proficiency in Microsoft PowerPoint and Excel for reporting and presentations
- Excellent communication and stakeholder management skills
- Highly organized with strong attention to detail
- Ability to manage multiple priorities in fast-paced environments
- Proactive, self-starter with strong problem-solving abilities
- Comfortable operating with minimal oversight and managing upward effectively
- Experience in enterprise organizations (e.g., fintech, financial services, HR tech, or B2B SaaS) preferred