Vertisystem, a MOURI Tech Company, is seeking a Strategic Growth Marketing Manager to lead initiatives in their Growth Lab. This role focuses on transforming strategy and insights into actionable account intelligence and experiments that enhance pipeline quality and support sales teams.
Responsibilities:
- Translate strategic direction into clear hypotheses and structured experiments
- Use GTM tools such as Clay, 6sense, Priority Engine, CommonRoom (or similar) to build focused account lists and surface buyer and company signals
- Design experiments with defined goals, timelines, and success metrics
- Track outcomes and clearly document what worked, what didn’t, and why
- Decide what should be scaled, refined, or stopped
- Work with signals like pipeline data, product usage, hiring trends, M&A activity, regulatory events, risk triggers, and tech‑stack changes
- Apply existing frameworks and mental models to sharpen insights
- Translate complex topics (security context, identity stacks, whitespace, forcing functions) into clear narratives sellers can use
- Challenge assumptions and propose better paths when signals don’t align
- Build repeatable workflows for experiments, intelligence, and GTM handoffs
- Keep cross‑functional partners aligned on ownership, timelines, and outcomes
- Capture and scale learnings across teams, regions, and segments
- Continuously tighten the feedback loop between signals → experiments → pipeline
- Launch 3–4 meaningful growth or outbound experiments from idea to go‑live
- Produce account intelligence actively used by Sales and Marketing
- Operate independently without constant direction
- Earn trust as someone who makes GTM teams more effective
- Demonstrate comfort working from strategy and frameworks, not just tasks
- Build strong partnerships focused on shared pipeline outcomes
- Own experiments end‑to‑end with minimal guidance
- Improve or evolve existing growth models based on real use cases
- Act as a true thought partner to the Strategic Growth leader
Requirements:
- 5+ years in Growth, Sales Ops, RevOps, ABX, Demand Gen, or SDR roles
- Strong organizational and prioritization skills across multiple workstreams
- Systems-oriented mindset; enjoys building scalable solutions
- Comfortable with data and modern GTM tools (even if you haven't used all of them)
- Solid understanding of how SDRs, AEs, and Marketing teams generate pipeline
- Strong written communication—able to simplify messy inputs into useful insights