Key skills
AnalyticsBlockchainProject ManagementCommunicationCollaboration
About this role
InfStones is an advanced, enterprise-grade Platform as a Service (PaaS) blockchain infrastructure provider. They are seeking a Growth Marketing Manager to drive user growth, engagement, and conversion across social media platforms while executing digital marketing campaigns in a fast-paced environment.
Responsibilities:
- Drive user growth, engagement, and conversion across our social media platforms (Twitter, Discord, Telegram)
- Monitor our social media platforms for the latest industry trends and developments
- Track user interests and feedback and generate demand
- Produce highly-engaging, performance-driven social media content
- Recruit and manage relationships with KOLs and influencers to drive user engagement and conversion
- Plan and coordinate Web3 marketing campaigns, including reward-based, KOL, and partner co-marketing campaigns
- Foster an engaging and positive environment across our online community
- Moderate discourse in the community, ensuring smooth daily interactions
- Provide customer support, ensuring effective handling of community queries and issues
Requirements:
- Three (3+) plus years of growth marketing experience with a Web3/blockchain company (startup environment preferred) with a focus on digital channels, especially mobile and social media
- Hands-on experience in designing persuasive and conversion-oriented marketing promotion activities and campaigns in multi-channel digital formats, including web, email, social media, online communities (KOL/influencer), and video
- Successful track record of scaling user growth on platforms such as Twitter, Discord, and Telegram
- Ability to resolve user inquiries and disputes tactfully and effectively within 24 hours
- Familiarity with performance marketing and data analytics and reporting, including digital marketing tools such as SEO/SEM, Google Analytics, and Google Ads
- Strong project management, communication, and collaboration skills with the ability to work effectively across global teams in different time zones