Principal Product Marketing Manager – Continuous Delivery

Harness is an AI Software Delivery Platform company looking for a Principal Product Marketing Manager to own the go-to-market story for Harness Continuous Delivery. This role involves shaping messaging, competitive positioning, and driving sales enablement while influencing product strategy with customer insights.

Responsibilities:

• Own the category positioning for Harness Continuous Delivery and GitOps
• Define messaging, value props, and competitive differentiation
• Partner with Product to bring customer and market insights directly into roadmap decisions
• Represent the product in CABs, QBRs, and analyst briefings to ensure the voice of the customer is heard
• Build playbooks, AI bots, training, and competitive battlecards that help the field win
• Support high-stakes opportunities with product and persona expertise
• Ability to jump on a call at the last minute to demo the product for a prospect and help sales win the next meeting
• Identify and write compelling customer success stories that highlight business outcomes
• Partner with Sales on win/loss analysis and pipeline insights to sharpen GTM execution
• Develop thought-leadership assets, including blogs, briefs, videos, presentations, and campaigns
• Represent Harness at webinars, conferences, and in customer-facing conversations
• Recruit and prepare customer speakers for summits and events
• Perform funnel analysis to uncover optimization opportunities and drive adoption
• Lead win/loss and competitive intelligence to keep Harness sharp against market trends
• Gather and synthesize customer/market feedback to improve messaging and influence product strategy

Requirements:

• 8+ years in product marketing or a technical role (product management, solutions engineering, architecture)
• Strong foundation in the software delivery lifecycle. You understand how developers ship and manage code
• Experience with developer tooling, CI/CD, DevOps platforms, or testing tools
• Equally comfortable shaping high-level strategy and demoing features hands-on
• Exceptional communicator with a knack for turning technical detail into compelling customer value stories
• Collaborative, creative, and energized by working across product, sales, and marketing
• Direct experience in marketing or competing in the Continuous Delivery category
• Background as a developer relations engineer, solutions engineer, or sales engineer