Marketing Manager

Cutover is a company that provides enterprise technology operations teams with an AI-powered SaaS solution. They are seeking a versatile, hands-on Marketing Manager to drive pipeline and brand awareness through various marketing strategies, including field events, digital demand generation, and technical content creation.

Responsibilities:

• Field & partner marketing — Plan and execute executive dinners, roundtables, webinars, conference sponsorships, and partner co-marketing (e.g. AWS), owning logistics and reporting against pipeline targets
• Digital demand generation — Build, optimise, and report on paid campaigns across LinkedIn, Meta, YouTube, and other B2B channels; support SEO and landing page best practices to drive qualified leads
• Technical content & storytelling — Translate complex IT operations topics (disaster recovery, incident management, cloud migration) into clear, compelling content — blogs, guides, white papers, and landing pages — for CTOs, SREs, and DevOps audiences
• Social media — Own Cutover’s organic social strategy and brand voice (LinkedIn primary), building a content calendar and growing engaged community
• Leverage AI — Integrate LLMs and emerging AI tools into content production, personalisation, and marketing automation to move faster and scale
• Collaborate & report — Partner with sales, product, revenue ops, and leadership to align on campaigns and measure what’s working

Requirements:

• 3–5 years of B2B marketing experience, ideally in SaaS or enterprise tech (financial services a plus)
• Hands-on track record running field events end-to-end and managing paid and/or social campaigns
• Strong writer who can make technical topics clear and engaging without losing accuracy
• Comfortable owning programs in a fast-moving, lean team
• Fluent with HubSpot, Google Analytics, LinkedIn Campaign Manager, and AI-powered marketing tools
• Familiarity with Salesforce, SEO tools, and ABM is a bonus