Global Marketing Manager - Beauty Care Solutions

BASF is a leading supplier in the Care Chemicals division, specializing in innovative solutions for the cosmetics and cleaning industries. They are seeking a Global Marketing Manager for Beauty Care Solutions to manage innovation projects, launch new products, and develop global communication strategies to enhance market presence and customer engagement.

Responsibilities:

• Using global and regional knowledge to leverage portfolio and innovation
• Driving Beauty Care Solutions' communication activities both globally and locally
• Supporting the strategy of Beauty Care Solution globally, with specific insights on Americas region, including market and competition analysis, potential partnerships and go-to-market approach
• Managing the innovation- identifying market needs and managing ideation campaigns with the aim of creating new project briefs and feeding the innovation pipeline
• Work with the project manager on new projects (market analysis, business case and go to market approach)
• Launching new products - prepare the launch package together with project manager, define pricing strategy, value proposition, competitive advantage, product positioning, and communication plan
• Follow up on newly launched products and adjust accordingly
• Developing and supporting business opportunities, as well as market presence in Americas

Requirements:

• Have a bachelor's degree in biology, biochemistry, chemistry, chemical engineering, marketing, or a related field
• Possess 3+ years experience in personal care, actives, or specialty ingredients marketing, product management, or technical sales, with demonstrated exposure to cosmetic or formulation-driven markets
• Have a strong ability to translate scientific or technical data into compelling customer value propositions and marketing narratives
• Demonstrate strong cross-functional collaboration skills, with experience working effectively with R&D, Sales, and global teams
• Show a commercial and execution-focused mindset, with the ability to manage multiple projects, meet deadlines, and contribute to business growth
• Exhibit strong communication and analytical skills, with the ability to synthesize market insights and clearly communicate to both technical and commercial audiences