Business Development Manager (Ads)

CoinMarketCap is the world’s most trusted and accurate source of cryptocurrency data. As a Business Development Manager for their Advertising business, you will drive revenue growth by managing the full sales cycle for various advertising products and collaborating with crypto projects and brands to reach a vast audience.

Responsibilities:

• Own the full sales cycle for CMC’s advertising products — prospecting, pitching, negotiating, and closing deals
• Sell across the full ad inventory: display/banner ads, sponsored coin/token listings, newsletter and email placements, and custom campaign packages
• Build and manage a strong pipeline of advertisers including crypto projects, exchanges, wallets, launchpads, and Web3 brands
• Develop tailored advertising proposals and media plans that align with client objectives and budgets
• Serve as the primary contact between advertising clients and internal teams (ad ops, design, editorial) for campaign execution and performance
• Grow revenue from existing advertisers through renewals, upsells, and new product adoption
• Monitor campaign performance metrics and share insights with clients to demonstrate ROI
• Track advertising market trends, competitor offerings, and pricing benchmarks in the crypto space

Requirements:

• 3+ years of experience in ad sales, media sales, or digital advertising business development
• Strong network within the crypto/Web3 industry — projects, exchanges, wallets, or marketing agencies
• Solid understanding of digital advertising (display, sponsored content, newsletter sponsorships, programmatic)
• Proven track record of meeting or exceeding advertising revenue targets
• Fluency in English (native level); additional languages are a bonus
• Excellent communication, presentation, and negotiation skills
• Strong organizational skills and comfort working in a fast-paced, remote-first environment
• BS/BA in business, marketing, advertising, or a related field
• Experience selling advertising inventory for a high-traffic crypto or fintech platform
• Familiarity with ad servers, campaign reporting tools, and media planning
• Existing relationships with crypto marketing teams or agencies
• Understanding of crypto token launches, exchange listings, and project marketing cycles