Covariance.ai is a leading company in audience intelligence powered by AI, seeking a Product Marketing Manager to enhance its market presence. This role involves defining the company’s messaging, developing sales enablement tools, and creating strategies for product-market feedback.
Responsibilities:
- Define how Covariance shows up to enterprise buyers. Create the messaging architecture that underpins all GTM
- Build the Covariance Playbook – decks, ROI calculators, competitive battlecards, demo scripts – that help sellers close against legacy solutions
- Develop segment-specific positioning and launch plans for core verticals. Partner with Sales to understand where we win and why
- Be the voice of the buyer internally. Translate customer objections, competitive gaps, and market signals into product roadmap input
- Position Covariance as the leader in audience intelligence. Own thought leadership and competitive positioning