LVT (LiveView Technologies) is redefining how businesses operate in the physical world through AI-driven solutions. The Director of Product Marketing will lead the corporate narrative and market positioning, translating complex technologies into compelling value propositions while managing a small team and collaborating across departments.
Responsibilities:
- Own the LVT "story," developing the executive-level messaging and keynotes that position LVT as the undisputed leader in intelligent site technology
- Lead the research and execution of sophisticated pricing models that reflect our value delivery and maximize market share
- Build deep trust with Sales leadership, providing the strategic ammunition and market insights required to win complex, high-stakes deals
- Conduct deep-dive competitive analysis and market research to identify whitespace opportunities and guide the long-term product roadmap
- Serve as the "voice of the market" to Product teams, ensuring our development cycle is aligned with customer pain points and economic buyers
- Manage and mentor two Product Marketers, fostering a culture of scrappiness, technical curiosity, and excellence in execution
- Identify organizational gaps and "fix what is broken," creating new processes or collateral where none exist to scale our impact
Requirements:
- 10+ years in Product Marketing, with significant experience in B2B SaaS, IoT, or complex technical hardware/software environments
- You are a gifted storyteller who is comfortable on a keynote stage or in a boardroom, capable of simplifying the complex into the profound
- You understand that Product Marketing exists to fuel revenue; you have a proven track record of influencing sales leaders and changing their perspectives through data and narrative
- You don't need to be an engineer, but you are fascinated by how things work—from hardware sensors to Agentic AI—and you enjoy translating that tech into 'business-speak.'
- You have mastered the art and science of pricing, packaging, and market segmentation
- You aren't looking for a 'maintenance' role; you are energized by the opportunity to build a function from the ground up and fix inefficiencies
- You have experience managing direct reports and know how to empower a team to deliver high-quality work in a fast-paced environment