Product Manager, Loyalty and Checkout

CSC Generation is a company that values adventure and wellbeing, seeking a Product Manager for their Loyalty and Checkout team. The role involves owning the product strategy for Summit Club+, enhancing customer experience across the checkout process, and driving data-driven growth initiatives.

Responsibilities:

• Own the product vision, roadmap, and execution for Summit Club+, Backcountry's paid loyalty subscription
• Partner with marketing, analytics, and finance to grow membership, improve retention, and increase member lifetime value
• Define and evolve benefits, experiences, and mechanics that differentiate Summit Club+ in the market
• Integrate loyalty touchpoints across the full customer journey
• Own the cart, checkout, receipt, wishlist, and post-purchase experience
• Lead CRO initiatives across the lower funnel, balancing speed, clarity, trust, and margin
• Ship high-quality improvements iteratively in close partnership with engineering
• Define success metrics for loyalty and funnel initiatives and use experimentation to prioritize work
• Adjust strategy based on performance data and market signals
• Work closely with engineering, design, marketing, merchandising, analytics, and operations to translate business goals into product requirements

Requirements:

• 3-5+ years of product management experience
• Experience owning checkout, subscriptions, loyalty, or retention programs
• Demonstrated CRO and growth impact with measurable results
• Strong analytical and experimentation skills
• Ability to ship iteratively and maintain momentum through rapid release cycles
• Excellent communication skills with the ability to influence cross-functional stakeholders
• Experience with GA4, Looker, SQL, or similar analytics tools
• Hands-on experience using AI tools within product workflows — pulling live context from project and documentation tools, prototyping over slide-decking, and automating repetitive tasks
• Background building or scaling paid membership or subscription programs
• Experience in outdoor, retail, or e-commerce industries