ClickUp is building the future of work with a converged AI workspace. They are seeking a Growth Marketing Strategist who can blend strategy and execution to effectively communicate their innovative product capabilities and drive customer engagement.
Responsibilities:
- Broadcast ClickUp's innovation to the market: ensure every major feature launch makes the biggest splash possible and maintain a drumbeat that signals velocity to customers and prospects alike
- Translates complex product capabilities (AI agents, convergence, ambient AI) into customer value stories that resonate, convert, and make competitors feel generic
- Architect AI-powered marketing systems: automated content production, intelligent segmentation, predictive lifecycle triggers, and clear attribution across the funnel
- Partner with product, growth, and acquisition teams to ensure cohesive customer journeys from first touch through expansion
- Design and run conversion experiments across the full funnel (landing pages, email, in-app, pricing pages) at 3-5x the velocity of a traditional marketer. Own landing page structure, testing, and scalable page production using AI
- Own lifecycle and in-app messaging end-to-end: onboarding, activation, retention, expansion, and win-back flows across email and product surfaces. Master triggers, placement, frequency, and rapid experimentation within the product to teach users the highest-leverage features at the right moment
Requirements:
- 7-10+ years in growth/lifecycle/performance marketing
- Deep expertise in at least two: lifecycle marketing, conversion optimization, funnel strategy, email/nurture programs
- Exceptional copywriting and messaging skills (portfolio of high-converting copy required)
- Proven experimentation track record with quantified business impact. Data fluent: comfortable with cohort analysis, attribution modeling, and analytics-driven decision-making
- Must already operate at 3-5x output through AI-powered workflows, not one-off prompts, actual systems. Should be able to demo exactly how AI changes their strategy, not just their speed
- Self-directed: identifies the highest-leverage opportunities and executes without detailed direction or approval chains