CoinMarketCapRemote
Business Development Manager (Ads)
United States of America
Contract
2 hours ago
Visa Sponsor
Key skills
Ad salesMedia salesDigital advertisingDisplay advertisingSponsored contentNewsletter sponsorshipsProgrammatic advertisingAdvertising revenue targetsCrypto/Web3 industry networkCampaign reporting toolsMedia planningCommunicationNegotiationSales
About this role
CoinMarketCap is the world’s most trusted and accurate source of cryptocurrency data. As a Business Development Manager for their Advertising business, you will drive revenue growth by managing the full sales cycle of advertising products and working with various crypto-related clients to meet their advertising needs.
Responsibilities:
- Own the full sales cycle for CMC’s advertising products — prospecting, pitching, negotiating, and closing deals
- Sell across the full ad inventory: display/banner ads, sponsored coin/token listings, newsletter and email placements, and custom campaign packages
- Build and manage a strong pipeline of advertisers including crypto projects, exchanges, wallets, launchpads, and Web3 brands
- Develop tailored advertising proposals and media plans that align with client objectives and budgets
- Serve as the primary contact between advertising clients and internal teams (ad ops, design, editorial) for campaign execution and performance
- Grow revenue from existing advertisers through renewals, upsells, and new product adoption
- Monitor campaign performance metrics and share insights with clients to demonstrate ROI
- Track advertising market trends, competitor offerings, and pricing benchmarks in the crypto space
Requirements:
- 3+ years of experience in ad sales, media sales, or digital advertising business development
- Strong network within the crypto/Web3 industry — projects, exchanges, wallets, or marketing agencies
- Solid understanding of digital advertising (display, sponsored content, newsletter sponsorships, programmatic)
- Proven track record of meeting or exceeding advertising revenue targets
- Fluency in English (native level); additional languages are a bonus
- Excellent communication, presentation, and negotiation skills
- Strong organizational skills and comfort working in a fast-paced, remote-first environment
- BS/BA in business, marketing, advertising, or a related field
- Experience selling advertising inventory for a high-traffic crypto or fintech platform
- Familiarity with ad servers, campaign reporting tools, and media planning
- Existing relationships with crypto marketing teams or agencies
- Understanding of crypto token launches, exchange listings, and project marketing cycles