Partner Marketing Manager (Google Cloud)

Fractal is a strategic AI partner to Fortune 500 companies, and they are seeking an experienced Partner Marketing Manager to lead strategic marketing initiatives for Google Cloud partners across North America. This role involves developing and executing partner marketing programs that drive pipeline growth and strengthen partner relationships.

Responsibilities:

• Manage strategic marketing relationships with Google Cloud partners across the USA and Canada
• Develop annual and quarterly partner marketing plans aligned with business and growth objectives
• Execute integrated marketing campaigns across digital, virtual, and in-person channels
• Collaborate closely with Partner Sales Managers to drive pipeline generation and opportunity creation
• Ensure accurate campaign attribution and seamless campaign-to-sales handoff processes
• Monitor campaign performance through KPI tracking, pipeline reporting, and ROI analysis
• Identify risks proactively and implement corrective action plans to achieve business goals
• Manage marketing budgets and ensure compliance with funding and governance requirements
• Drive operational excellence through standardized processes, reporting, documentation, and marketing governance
• Influence senior stakeholders and provide executive-level recommendations based on business insights and performance metrics

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 8-12+ years of experience in Partner Marketing, Alliance Marketing, Channel Marketing, or B2B Technology Marketing
• Proven experience managing strategic technology partnerships, preferably within cloud ecosystems
• Strong expertise in integrated marketing campaign planning and execution
• Experience driving demand generation and pipeline-focused marketing programs
• Strong analytical skills with experience in KPI measurement, reporting, and marketing performance optimization
• Knowledge of marketing attribution models and lead-to-opportunity processes
• Budget management and marketing fund governance experience
• Excellent stakeholder management and executive communication skills
• Ability to work effectively in a fast-paced, matrixed organization
• Experience working with Google Cloud, hyperscalers, or cloud technology partners
• Familiarity with marketing automation and CRM platforms (Salesforce, Marketo, HubSpot, etc.)
• Experience with partner ecosystem programs and MDF/Co-op funding processes
• Strong project management and cross-functional collaboration capabilities
• Ability to translate data into actionable business recommendations and executive presentations