Key skills
SalesBusiness DevelopmentAgriculture Industry KnowledgeFeed Industry KnowledgeAnimal Health Industry KnowledgeSustainability Sector KnowledgeCRM SystemsHubSpotSalesforceLead GenerationCustomer Relationship ManagementGoCRMCommunicationCustomer Success
About this role
Symbrosia is a Hawai‘i-based agtech company revolutionizing livestock agriculture with SeaGraze®, a proprietary seaweed-based feed additive. The Business Development Representative will drive sales of SeaGraze® across the beef sector, generating leads, engaging with producers, and developing customer relationships.
Responsibilities:
- Drive top-of-funnel activity by identifying, qualifying, and converting prospective customers in the beef and dairy space (cow-calf, backgrounding, feedlots, and dairy)
- Conduct outbound outreach (calls, emails, event networking) to initiate conversations and set meetings with decision-makers
- Deliver compelling product pitches that speak to both methane reduction and nutrition benefits
- Manage sales pipeline in CRM, tracking communications, lead status, and conversion milestones
- Negotiate and close deals, working cross-functionally with operations and regulatory to ensure seamless onboarding
- Identify and develop strategic partnerships with feed companies, co-ops, and supply chain collaborators
- Contribute to the development of sales collateral and customer success resources
- Represent Symbrosia at tradeshows, field days, industry events, and on-site customer meetings
- Provide market intelligence and customer feedback to inform go-to-market strategy and product iterations
Requirements:
- 2–5 years of sales or business development experience, ideally in agriculture, feed, animal health, or sustainability sectors
- Demonstrated ability to meet or exceed sales targets and close deals
- Excellent interpersonal skills and confidence speaking with ranchers, feed managers, and supply chain stakeholders
- Strong written and verbal communication skills, with the ability to explain technical benefits clearly
- Experience with CRM systems (e.g., HubSpot, Salesforce)
- Self-starter mentality with a passion for building new markets and driving real-world change
- Willingness to travel to customer sites, industry events, and occasional team gatherings (~30% travel expected)
- Ability to work independently in a fast-paced, startup environment while collaborating across teams
- Alignment with Symbrosia's mission and values, including sustainability, equity, and innovation
- Background in agtech, livestock nutrition, or carbon credit markets
- Experience selling to US, EU, or Australian cattle markets
- Familiarity with carbon reduction protocols or ESG metrics in agriculture