Marketing Manager, Corwin

Sage is hiring a Marketing Manager for Corwin to help educators discover its K-12 books and professional learning services. The role leads go-to-market strategy, integrated campaigns, sales enablement, and customer-insight-driven marketing in partnership with Sales, Editorial, and Marketing.

Responsibilities:

• Lead go-to-market plans for new and existing titles and priority professional learning services
• Sharpen positioning and messaging that set Corwin apart
• Create integrated campaigns across digital, print, web, email, social, and sales channels that spark interest and generate leads
• Design and deliver multimedia sales training that helps sellers bring Corwin to schools and districts
• Build sales tools and customer-facing resources that make our value easy to see
• Guide campaign and thought leadership content from idea to launch: accurate, on brand, on time, and on budget
• Use marketing automation and analytics to nurture prospects, personalize experiences, and improve results
• Track K-12 trends and competitors, and lead surveys, focus groups, and customer feedback programs
• Run regular business reviews that align Sales, Editorial, and Marketing on what's working and what's next

Requirements:

• 5+ years in marketing management and sales enablement, in education, publishing, or beyond
• Experience running integrated campaigns across email, online, advertising, and other channels
• Sharp writing and copyediting skills, plus creativity across video, print, digital, and social
• Confidence presenting to and training colleagues, partners, and customers
• Comfort turning data, research, and customer insight into decisions
• Strong project management skills, including budgets, deadlines, and vendor, freelance, or partner relationships
• Working knowledge of Microsoft Office (Outlook, Word, Excel, and PowerPoint) and a knack for managing your own priorities
• Experience in K-12 education, educational publishing, or professional learning
• Familiarity with marketing automation, A/B testing, or experimentation
• A bachelor's degree in marketing or a related field, or equivalent experience
• A personal or professional connection to education