Senior Product Marketing Manager

Nexcess provides specialty cloud solutions for organizations where performance and compliance have to coexist. The Senior Product Marketing Manager will lead messaging, positioning, and go-to-market strategy for the Managed Cloud portfolio, translating complex technical capabilities into business value and partnering with Product, Sales, and Executive Leadership to drive launches, enablement, and revenue growth.

Responsibilities:

• Own messaging, positioning, and go-to-market strategy for the Managed Cloud portfolio
• Lead go-to-market execution for new products and features, including launch planning, enablement, and commercialization readiness
• Translate technical capabilities into clear business value for owners, IT generalists, finance leads, and compliance stakeholders
• Develop buyer personas, competitive positioning, sales enablement materials, and customer-facing messaging
• Work with demand marketing to drive pipeline and new product revenue for the portfolio
• Build scalable sales enablement programs, including training, objection handling, and competitive intelligence resources
• Own competitive and displacement positioning. We win on ownership and accountability, not feature checklists or price
• Drive customer research, market analysis, and win/loss programs to inform positioning, roadmap priorities, and competitive strategy
• Build value messaging that survives a CFO, including cost of ownership and cost of downtime
• Partner cross-functionally with Product, Sales, Demand Generation, Customer Success, and Revenue Operations to support launches, campaigns, and revenue initiatives
• Write and review customer-facing copy across web, campaign, and partner assets, and hold the line on voice and careful compliance language
• Keep a clear source of truth for messaging so Product, Sales, and Marketing are working from the same story
• Monitor market trends, emerging technologies, and competitor activity to identify opportunities for differentiation and growth
• Support pricing, packaging, analyst relations, thought leadership, and customer advocacy initiatives
• Support channel and partner marketing with co-branded messaging and partner-ready enablement
• Represent the company at industry events, webinars, and customer engagements as a subject matter expert
• Perform other duties as assigned

Requirements:

• 7+ years of Product Marketing experience within B2B Infrastructure, Cloud, Hosting, Managed Services, or Enterprise SaaS environments
• Prior experience mentoring Product Marketing professionals and cross-functional initiatives
• Strong understanding of infrastructure technologies such as Bare Metal, Kubernetes, virtualisation, cloud platforms, and managed hosting
• Proven experience supporting Sales-Led Go-to-Market (GTM) motions and revenue-focused organisations
• Demonstrated success developing positioning, enablement programs, and customer-centric messaging that drives adoption and revenue impact
• Strong financial and business acumen, including experience building ROI or TCO-based value messaging
• Exceptional communication, storytelling, and presentation skills with the ability to simplify technical concepts for business audiences
• Experience conducting customer interviews, Win/Loss analysis, and market research to shape strategy and positioning
• Strong leadership, organisational, and project management skills with the ability to manage multiple priorities in a fast-paced environment
• You have strong product marketing and go-to-market experience in a B2B technology environment, especially within complex or regulated industries
• You are curious about technical detail, and you have the ability to turn a complex solution into clear, useful and engaging messaging
• You are someone that enjoys hands-on and practical work, comfortable creating useful work rather than only setting the strategy
• You are a commercially minded person who drives business growth by aligning strategic messaging and sales enablement support to accelerate pipeline velocity, improve conversion rates, and expand customer growth
• You collaborate well across product, sales, marketing and customer-facing teams
• You are comfortable working in a fast-paced environment. Our speed and scalability are part of our business identity and rapid growth
• You need to be able to act and think on your feet as well as embrace a level of uncertainty
• You are curious about how AI is changing product marketing, including how teams enable sales, share internal knowledge, understand competitors and show up in buyer research journeys
• While performing the essential duties of this job, the individual is regularly required to speak and hear
• While performing the essential duties of this job, the individual is regularly required to use hands for keyboarding, gross manipulation, and fine manipulation
• Works at a desk and computer screen for extended periods of time
• Works in a traditional climate controlled office environment or from home
• Works in a highly stressful environment dealing with a wide variety of challenges, deadlines and diverse employee population
• Helpful, not required: experience selling to companies without dedicated IT, competitive migration and displacement plays, regulated buyers in healthcare or financial services, channel and technology advisor motions, and a formal sales qualification methodology such as MEDDPICC