Sr. Creative Marketing Manager

Essential Oxygen is a company focused on sustainability and wellness, seeking a Sr. Creative Marketing Manager. The role involves shaping the brand's voice, leading content strategies, and executing marketing campaigns while ensuring a cohesive digital brand experience.

Responsibilities:

• Own and evolve Essential Oxygen’s brand voice across all channels, ensuring it remains credible, elevated, educational, sustainability-rooted, and instantly recognizable
• Write and execute compelling, conversion-focused marketing copy across the full ecosystem, including Shopify, Amazon, Walmart, email campaigns, paid advertising, social media, blog content, product launches, and sales materials
• Develop educational content that clearly communicates the efficacy, ingredient philosophy, and differentiators behind Essential Oxygen products while maintaining regulatory and brand integrity
• Create brand storytelling that builds long-term trust and emotional connection with our wellness-focused and sustainability-minded customer community
• This is a hands-on creative role responsible for both strategic direction and execution. The position is expected to personally create high-quality marketing assets, including written copy, campaign concepts, and digital graphics, rather than functioning solely as a project manager or agency coordinator
• Lead content and campaign planning across channels, from editorial calendars and launch timelines to full-funnel marketing campaigns with clear audience targeting, messaging, and calls to action
• Execute the development of marketing assets across digital channels, including social media graphics, video, paid ad creative, email content, online display ads, sales presentations, educational materials, and broader company-wide digital design needs
• Collaborate closely with the Social Media Lead and E-Commerce Manager to ensure cohesive messaging and creative execution across Shopify, Amazon, Walmart, email, and organic social channels
• Use AI-powered design, content, and workflow tools to accelerate creative production while maintaining a high standard of quality, accuracy, and brand consistency
• Manage and direct freelance creatives, photographers, designers, copywriters, and external marketing partners as needed, while maintaining ownership of timelines, deliverables, and creative consistency
• Own and continuously improve the digital brand experience across Shopify storefronts, including product copy, imagery direction, educational content, landing pages, and blog strategy with a focus on both conversion and brand alignment
• Partner with the E-Commerce Manager to support marketplace content development for Amazon and Walmart, including A+ content, SEO copy, listing optimization, promotional campaigns, and visual merchandising
• Ensure every digital touchpoint reflects the Essential Oxygen brand aesthetic: clean, considered, modern, and trustworthy
• Partner with Product Development and company leadership to develop positioning, messaging frameworks, naming concepts, and launch strategies for new product introductions
• Translate high-level company vision and strategic direction into actionable marketing plans, campaign recommendations, and launch execution
• Recommend and refine marketing strategies through ongoing collaboration with leadership, using performance insights, customer behavior, and market trends to improve effectiveness over time
• Support trade shows, retailer presentations, events, and partnership opportunities through the development of compelling sales materials, presentation decks, educational content, and experiential storytelling assets

Requirements:

• Must be eligible to work in California, and legally authorized to work in the United States
• Minimum experience: Experienced
• Ability to sit or stand for extended periods of time
• Strong work ethic
• Employment is contingent upon successful completion of a background check