Title: Salesforce Marketing Automation Manager

Company: Travel industry (not carnival and not NCL)
Location: Port of Miami, FL - 4 days onsite

Type: 6 month contract to hire

Notes

They want someone to help establish dedicated technical automation ownership within CRM as the team grows its SFMC platform and lifecycle marketing program.
Experience leading 2-4 Developers is ideal
3 5 years of experience in marketing automation, CRM operations, or email technology with a strong record of production-grade execution.
Proficiency in Salesforce Marketing Cloud (SFMC) required, hands-on experience with Journey Builder, Automation Studio, Content Builder, and data extensions.
Experience working in Databricks or a comparable data platform required; must be comfortable navigating large datasets, writing SQL queries, and building audience segments without dedicated data engineering support.
Strong AMPscript and SQL skills; able to build and troubleshoot dynamic content and data logic independently.
Experience with SFMC-to-CRM integrations and data pipeline basics; familiarity with Salesforce CRM a plus.

Salesforce Marketing Automation Manager

Key skills