Senior Product Marketing Manager

TAE Power Solutions is an electrification company applying power management technology to battery energy storage systems, electric vehicle charging, and related industries. The Senior Product Marketing Manager will translate complex power electronics, energy storage, and data center infrastructure concepts into differentiated messaging, content, and positioning while collaborating across technical, commercial, communications, and design teams.

Responsibilities:

• Develop clear, differentiated product messaging for Power Fabric and related TAE Power Solutions offerings, with a focus on data center infrastructure and other high-value B2B markets
• Translate complex technical concepts from power electronics, energy storage, grid interaction, and data center infrastructure into language that can be understood by commercial, procurement, marketing, investor, and partner audiences
• Create and refine content and copy that supports customer discovery, education, and sales including website messaging, presentation narratives, trade show materials, product collateral, thought leadership, and LinkedIn content direction
• Work with technical SMEs, market intelligence, product, engineering, commercial leadership, and executive stakeholders to extract the core customer problem, competitive differentiation, and business value behind TAE Power Solutions technologies
• Coordinate with the webpage operations team and visual design resources to guide messaging hierarchy, copy, page structure, diagrams, animations, and other supporting materials
• Partner with TAE Tech Communications on operational communications activities such as press releases, announcements, and external messaging, ensuring that product and market positioning stays accurate, compelling, and commercially useful
• Develop audience-specific messaging frameworks that help different stakeholders understand the same technical solution from their own decision-making lens, including procurement, commercial strategy, marketing, engineering, and executive audiences
• Support trade show and conference readiness by helping define the story, messaging, leave-behind materials, talking points, and follow-up content needed to turn market presence into customer conversations. Build a consistent product marketing foundation that improves how TAE Power Solutions Solutions shows up externally across the website, collateral, social channels, customer meetings, trade press opportunities, and partner conversations
• Excellent writing, editing, and narrative-development skills, with the ability to create crisp messaging from complex, incomplete, or highly technical source material
• Use market feedback, customer conversations, competitive intelligence, and internal strategy work to continuously sharpen positioning and identify where messaging is creating clarity versus confusion

Requirements:

• 7-10 years of experience in product marketing, technical marketing, solutions marketing, or related B2B marketing roles, with meaningful exposure to complex technical products or infrastructure markets
• Demonstrated experience translating technical products or systems into clear messaging for non-engineering audiences, especially customers, procurement teams, commercial teams, partners, or executive stakeholders
• Strong background in or direct exposure to power electronics, energy storage, data center infrastructure, grid infrastructure, power management systems, or closely adjacent markets
• Proven ability to work cross-functionally with engineering, product, sales, marketing, communications, design, and executive stakeholders
• Experience developing product messaging, positioning, content strategy, sales materials, website copy, launch narratives, trade show messaging, or thought leadership content for technical B2B audiences
• Strong commercial judgment and ability to connect technical differentiation to customer pain points, buying criteria, business value, and competitive positioning
• Comfort operating in an early-stage, high-growth, or ambiguous environment where processes are still being built and the right candidate must be able to drive structure without waiting for perfect inputs
• Bachelor's degree in marketing, communications, business, engineering, or a related field, or equivalent practical experience
• Technical education or experience is strongly preferred
• Experience marketing products or solutions into the data center, power infrastructure, energy storage, microgrid, utility, or industrial technology markets
• Familiarity with customer decision-making in technical B2B environments, including how procurement, engineering, commercial, and executive teams evaluate infrastructure solutions
• Experience working with trade press, analyst content, customer case studies, conference messaging, or technical thought leadership
• Ability to develop messaging that can flex across customer-facing, investor-facing, partner-facing, and internal strategic audiences without becoming generic
• Comfort using market intelligence, competitive research, customer interviews, and internal technical input to inform positioning and messaging choices