SEO Content Manager

Description

We are looking for an SEO Content Manager to join a healthcare organization in Irvine, California on a Contract basis. This position is ideal for a senior, hands-on, detail-oriented individual who can lead search optimization efforts across content, technical execution, and cross-functional collaboration. The role will focus on improving organic visibility, strengthening AI-driven search presence, and guiding SEO initiatives within a complex digital environment. You will work closely with internal stakeholders and external partners to translate strategy into measurable results.

Responsibilities:
Lead end-to-end SEO execution across content, technical improvements, and on-page optimization initiatives.
Strengthen visibility in AI-driven search experiences by refining page structure, content relevance, and discoverability.
Implement and expand structured data across scalable page templates, ensuring accurate schema usage for key content types.
Create, revise, and optimize website content directly, aligning pages with search intent and user needs.
Partner with web, development, and content teams to support SEO requirements tied to site architecture and platform changes.
Coordinate input from multiple agency partners and internal teams, turning recommendations into clear execution plans.
Improve program and landing pages through updated content organization, metadata, and technical SEO enhancements.
Monitor organic performance using analytics and SEO platforms, then present practical insights and next-step recommendations.
Build SEO best practices into publishing workflows so content updates consistently support search performance.

Requirements

Demonstrated hands-on experience implementing technical SEO improvements rather than reporting alone.
Strong background in schema markup, including scaling structured data across templated or high-volume pages.
Proven ability to write or substantially optimize web content for organic search performance and AI visibility.
Experience working with WordPress, Drupal, or both within enterprise or large-scale website environments.
Familiarity with SEO considerations during site migrations, including redirects, index management, and traffic preservation.
Proficiency with tools such as Google Analytics 4, Google Search Console, and SEMrush or BrightEdge.
Ability to work effectively across internal teams and external agencies in a highly regulated or complex industry setting.
Must be local to Irvine, California or able to work onsite as required.

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Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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