Set up and optimize ad networks in MAX mediation to increase eCPM and overall ad revenue
Analyze eCPM, ARPDAU, Fill Rate, Show Rate, and identify growth opportunities
Run A/B tests for ad placements and formats
Analyze user behavior and generate growth hypotheses
Manage communication with ad partners: tests, optimizations, integration of new tools
Ensure process transparency: document algorithms, approaches, and optimization results

Experience in ad monetization for mobile products — working with mediation platforms (preferably AppLovin MAX)
Deep understanding of core ad metrics: eCPM, Fill Rate, ARPDAU, IMPDAU, Show Rate, LTV, retention
Strong analytical skills: ability to interpret data, generate hypotheses, and validate them through A/B testing
Understanding of ad optimization methodologies: frequency caps, placements, geo strategies, format tests, eCPM decay, etc.
Experience with BI tools (Tableau, Looker, Power BI — any of them) and solid proficiency in Excel/Sheets (formulas, pivot tables)
Ability to independently manage projects, document processes, and propose data-driven solutions
English proficiency sufficient for communication with ad networks, reading documentation, and written communication
Fluent in Russian
Experience working with configs (Nice to Have)
Experience with game balance (Nice to Have)
Basic SQL skills for simple queries (Nice to Have)

Flexible work environment: work remotely from home or in our office in Cyprus
Paid holidays and sick leave to prioritize your health and well-being
Competitive salary based on interview results and annual performance reviews
Bonus system tied to the company's success and performance
Opportunities to attend conferences, workshops, and meetups
English classes
Cool corporate parties and team-building events
Holiday Gifts: celebrate special occasions with thoughtful holiday gifts from the company
Free lunches in our office: enjoy a pleasant time over a meal with your colleagues

Ad Monetization Manager

Key skills