Lead multiple client accounts, overseeing digital fundraising, advocacy, and engagement strategies across email, paid media, and web experiences
Develop campaign strategies, creative direction, budgets, and production schedules that drive revenue and engagement
Present strategy, creative concepts, and performance insights to clients
Partner with internal teams, vendors, and client stakeholders to deliver high-quality digital campaigns on time and on budget
Oversee campaign implementation across platforms, including email, donation pages, and digital advertising
Monitor performance, adjust strategy as needed, and analyze results to inform future campaigns and reporting
Provide guidance and mentorship to Digital Program Managers and Assistant Program Managers
Collaborate with Avalon’s paid media, production, and account teams to ensure strong execution and client satisfaction

3+ years of experience managing digital fundraising or digital marketing campaigns (agency or nonprofit experience preferred)
Strong strategic thinking skills paired with hands-on execution experience
Proven ability to interpret digital fundraising metrics and translate data into insights and recommendations
Experience with email platforms and fundraising CRMs (e.g., Engaging Networks, Salesforce Marketing Cloud, Luminate, EveryAction, Classy, Fundraise Up, etc.)
Demonstrated project management skills with the ability to manage multiple complex campaigns simultaneously
Confident, engaging presence in virtual meetings and client presentations
Strong written communication skills
Working knowledge of HTML preferred but not required

Senior Digital Program Manager, Non-profit Fundraising

Key skills