Own conversion optimization across key funnel surfaces, including paid and organic landing pages, intake flows, and pre-visit touchpoints.
Help evolve Solace’s experimentation culture by improving frameworks, documentation, and decision-making standards.
Manage a team of CRO specialists, providing direction on test priorities, coaching on experimentation rigor, and ensuring consistent output quality.
Own funnel-level qualitative research by recruiting and interviewing patients, synthesizing insights into testable hypotheses, and ensuring learnings are shared across the team.
Collaborate cross-functionally with Product, Data, and Design to align experimentation with broader company goals.
Maintain a prioritized CRO backlog tied to business outcomes, not idea volume.
Partner closely with channel managers (Meta, Google Ads, etc.) to ensure message alignment across the entire funnel.
Translate experiment results into actionable insights and clear recommendations for stakeholders.
Keep the team current on CRO tools, tactics, and trends — and know when a new approach is worth testing vs. noise.

5-8 years of hands-on CRO experience, ideally in a lead-gen or sales-assisted funnel.
2+ years of experience managing or leading a team of CRO specialists, including setting priorities, reviewing test quality, and developing individual contributors.
Experience collaborating with cross-functional partners (e.g., product, design, analytics) to deliver seamless, high-impact tests.
Ability to uncover patient needs through qualitative research and turn those insights into experiments that improve the patient journey.
Proficiency in data interpretation, reporting, and optimization; comfortable using dashboards or pulling reports to drive insights.
Strong understanding of A/B testing, experimentation design, and statistical significance.
Familiarity with experimentation tools such as Statsig (or similar).
Comfort collaborating in design tools like Figma.
Strong organizational skills and the ability to manage multiple tests simultaneously.
A bias for action — you move fast, make sound decisions, and thrive under tight timelines.

CRO Manager

Key skills