Coordinating all elements of Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaign management.
Pacing campaigns evenly throughout the month and utilize the full allocated budget per medium.
Develop a knowledge of Automotive processes and trends.
Build, grow and maintain positive relationships with clients through pro-active communication
Oversee the implementation, optimizing and tracking of our SEM and SMM programs, following up the measurement and reporting of campaigns from start to finish.
Managing a portfolio of budgets and monitoring the tracking pacing at 97%.
Ensure campaigns are maintaining KPI’s and best practices.
Create client-facing documents and complete reviews of accounts with clients on a minimum of a monthly basis
Recommending changes to website architecture, content, linking and other factors to improve SEM/ Display/Remarketing/SEO/True View positions for target keywords/videos.
Producing/executing creative assets for clients that are not full-service Affinitiv Advertising clients. These assets include True View spots, display ads and landing pages.
Overseeing the completion of tasks for your assigned Digital Account Architect. (DAA)

Bachelor’s degree in Marketing, Communication or Business preferred.
Or 1+ more years in digital media/marketing experience or social media advertising experience
Experience in the Auto industry is preferred but not necessary
Experience and knowledge of Google Analytics
Experience with client support.
Must be detailed oriented and self-motivated.
Able to thrive in a fast-paced, deadline driven environment.
Take initiative & be organized.
Experience with the Microsoft suite of products as well as Google properties (Google drive, etc).
One to two years of full-time work history, office experience, internship or other relevant experience.
Must be able to take direction well with ability to juggle multiple clients and campaigns simultaneously.
AdWords, Analytics, Bing, Facebook Ads Certified preferred.
Persistence when encountering obstacles to keep the project moving to completion.
Consistently show respect for colleagues at all levels to contribute to a positive work environment.
Ability to maintain composure and work well under pressure.
Consistently demonstrate the ability to move into problem-solving mode whenever challenges or concerns arise.

Junior Digital Account Executive – Agency

Key skills