Own and develop sales performance across the European distributor network
Build strong, long-term relationships with distributors, acting as their primary commercial contact
Drive distributor engagement through regular business reviews, forecasting, and joint sales planning
Deliver relevant product specific training to distributors
Identify and develop new distributors where market coverage or performance needs strengthening
Support distributors in key customer engagements, tenders, and strategic opportunities
Ensure consistent positioning of Euroheater’s value proposition across markets
Collaborate with the CEO on pricing strategy, market prioritization, and growth initiatives
Gather and share market intelligence, customer insights, and competitive information
Represent Euroheater at trade fairs, industry events, and distributor meetings

Proven experience in international B2B and B to Government sales, through distributor or partner networks
Strong track record in technical or industrial products (e.g. heating, HVAC, defense, emergency equipment, industrial systems)
Experience selling to professional end users such as defense, civil protection, emergency services, or industrial customers is a strong advantage
Fluent in English; additional European languages are a plus
Strong relationship-building skills and cultural understanding of European markets
Commercially driven, structured, and comfortable operating independently
A strong sense of ownership and accountability
Willingness to travel extensively within Europe

Sales Manager – Europe

Key skills