Manage and grow sales volume within an assigned territory of on-premise and off-premise accounts.
Build and strengthen long-term customer relationships through regular visits, product knowledge, and responsive service.
Identify and secure new on-premise and off-premise accounts, focusing on high-visibility and high-volume opportunities.
Present and promote beverage portfolio to drive placements and increase menu features or tap handles in on-premise accounts.
Ensure proper product rotation, visibility, and compliance with brand and retailer standards.
Execute pricing programs, incentives, and retail promotions to drive sell-through.
Support events, tastings, and sponsorships that build brand awareness and loyalty.
Provide market feedback and insights to management for strategic decision-making.

Bachelor’s degree in Business, Marketing, or related field preferred ( or equivalent experience).
2+ years of sales experience in beverage, alcohol distribution, or hospitality industry preferred.
Strong knowledge of the on-premise channel and local market dynamics.
Excellent communication, presentation, negotiation, and relationship building skills.
Ability to work flexible hours, including evenings, weekends, and occasional events.
Must have a valid driver’s license and reliable transportation.
Proficiency with Microsoft Office and CRM systems is a plus.

Sales Rep

Key skills