Build trusted relationships with assigned partners in our UK and Ireland territories as the face of One HPE .
Collaborate closely with PBMs/DBMs to align marketing plans to Joint Business Plans and overall business goals.
Guide partners through effective planning, ensuring all activities are aligned to priority areas and deliver measurable ROI.
Lead demand-generation initiatives across our portfolio to drive pipeline growth.
Approve and oversee partner marketing activities, review outcomes, and ensure continuous pipeline progression.
Educate partners on available HPE channel content, campaigns, and assets.
Champion the use of HPE Marketing Pro tools, resources, and campaign materials.
Drive communications and initiatives that increase partner loyalty and mindshare.
Oversee end‑to‑end DF (Demand Funds) planning – both marketing and non‑marketing.
Ensure global DF guidelines are understood and followed.
Review partner DF plans to ensure activities meet eligibility requirements and deliver value.
Lead partner and customer acquisition efforts for key events such as HPE Discover and HPE Partner Growth Summit.

BA/BS in Marketing or related field
5+ years of marketing experience
Strong background in partner, channel, sales, or industry marketing
Expert understanding of modern marketing practices, tools, and demand‑generation techniques
Excellent communication, analytical, interpersonal, and negotiation skills
Ability to build virtual teams, influence stakeholders, and work effectively at all levels of the business.

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Partner Marketing Manager

Key skills