Implement Integrated Marketing Plans: Support and implement the marketing plan and calendar, including multi-channel campaigns (digital, events, content, industry partnerships) and performance tracking to promote demand and engagement
Develop Content and Sales Enablement: Create marketing assets such as emails, pitch decks, case studies, and expertise that support campaigns and accelerate the sales cycle
Support AI, Automation and Data-Driven Positioning: Translate advanced analytics, automation capabilities, and AI-driven solutions into clear, customer-friendly messaging tailored to card and AFS providers
Lead Market Programs: Implement market-facing programs including industry events, Experian-hosted forums, webinars, and expertise programs, coordinating across partners to promote awareness and engagement
Conduct Market Insights: Monitor industry trends, competitive activity, and perform opportunity analysis to inform campaign execution and identify growth opportunities
Collaborate to Win: Partner with Sales, Product, Solutions Marketing, and Integrated Marketing teams to ensure aligned program execution, including support of broader AI and automation priorities
Requirements
3–6 years of experience in B2B marketing within cards, consumer finance, or related industries
Implemented marketing programs end-to-end with skills in optimizing workflows
Familiarity with credit cards, consumer finance, or non-prime lending segments
Translated complex concepts, including data, AI, and automation capabilities, into clear, engaging content
Collaboration skills and ability to work with matrixed teams
Benefits
Great compensation package and bonus plan
Core benefits including full medical, dental, vision, and matching 401K
Flexible work environment, ability to work fully remote, hybrid or in-office
Flexible time off, including volunteer time off, vacation, sick, and 12-paid holidays