Online Marketing Manager – E‑Commerce

Role Overview

• You are a marketing generalist with an e‑commerce focus — you manage campaigns across multiple channels and ensure everything works together seamlessly.
• Cross-channel strategy: You develop marketing strategies that connect SEO, paid social, email marketing and on‑site optimization.
• Campaign management: You plan, run and optimize campaigns on Meta, Google and other platforms.
• Content & SEO: You understand how to build organic traffic and work with our content team on execution.
• Email marketing: You develop automated flows and newsletter strategies that strengthen customer retention and drive revenue.
• Analysis & optimization: You track the performance of all initiatives, identify optimization opportunities and know how a good online shop should be structured — from product pages to checkout.

Requirements

• Broad online marketing knowledge with an e‑commerce focus.
• Experience with at least 2–3 of the following channels: SEO, Meta Ads, Google Ads, email marketing, CRO.
• Ability to read data and derive strategies from it.
• Strong writing skills: you produce effective copy for ads, emails and landing pages.
• Self-driven: you don’t need micromanagement and work best with trust and autonomy.
• Fluent in German.

Benefits

• 100% remote — work from anywhere in Germany.
• Varied responsibilities — no two days are the same.
• Autonomy and trust from day one.
• Training budget — stay up to date.
• MacBook, monitor, headset.
• Flexible working hours.
• €900 health & wellness allowance per year.
• Corporate benefits with 500+ partners.
• Young team with real scope to influence and shape the work.