Inside Sales Representative

Role Overview

• Proactively identify, cultivate, and pursue new business opportunities through targeted lead generation, outbound prospecting, and follow-up activities.
• Qualify inbound and outbound leads and route qualified opportunities to the appropriate sales channel, Regional Sales Manager, independent representative, or partner contact.
• Serve as an active member of the territory sales team by supporting the Regional Sales Manager with account development, opportunity management, appointment setting, and territory execution.
• Contribute to strategic territory planning by providing market insight, customer feedback, pipeline updates, and recommendations to support sales growth.
• Build, maintain, and strengthen professional relationships with existing customers, prospective customers, channel partners, independent representatives, end users, and value-added resellers.
• Provide responsive sales support to independent representatives, end users, and value-added resellers, including assistance with product information, configuration questions, availability, and quote coordination.
• Participate in monthly sales meetings by contributing accurate information related to pipeline activity, forecasted bookings, revenue expectations, and territory opportunities.
• Act as a first point of contact for sales inquiries and product configuration questions, ensuring requests are addressed professionally, accurately, and in a timely manner.
• Follow up on and coordinate requests for quotes, ensuring information is complete, deadlines are met, and internal stakeholders are aligned.
• Use and maintain multiple software applications, including CRM and sales support tools, to track customer interactions, opportunities, quote activity, and territory progress.
• Track, reconcile, and coordinate demo equipment to ensure accurate records, timely returns, and effective support for sales activities.
• Contribute expertise as a member of the inside sales team by identifying process improvements, sharing best practices, and supporting continuous improvement initiatives.
• Escalate customer issues to the appropriate Customer Service counterpart or internal stakeholder while maintaining ownership of communication and follow-up as needed.
• Schedule appointments and coordinate territory activities for the Regional Sales Manager to support prospecting, account engagement, and opportunity advancement.
• Partner with the Regional Sales Manager to keep CRM opportunities accurate, current, and aligned with the sales process.

Requirements

• Minimum of five years of successful sales, inside sales, business development, or lead generation experience, with a proven ability to identify, develop, and advance new opportunities.
• Bachelor’s degree preferred; equivalent combination of education, training, and relevant work experience will be considered.
• Strong hunter prospecting mindset with the motivation, persistence, and discipline required to pursue new business and uncover customer needs.
• Excellent verbal and written communication skills, with the ability to build rapport and communicate professionally with customers, partners, and internal teams.
• Strong account management, follow-up, and relationship-building skills, with the ability to balance customer responsiveness with sales priorities.
• Highly organized and detail-oriented, with a systematic approach to managing leads, opportunities, quotes, appointments, and sales-related activities.
• Demonstrated accountability, self-motivation, and ability to work independently while contributing effectively to a team environment.
• Ability and willingness to learn a detailed technical product line and translate product knowledge into practical sales support.
• Proficiency with Microsoft Office applications, including Outlook, Word, Excel, and PowerPoint.
• Experience using Customer Relationship Management tools preferred.

Benefits

• Health, Dental, Vision and 401(k) Plan with employer match
• 100% employer paid STD, LTD and Life & ADD benefits
• Generous paid time off (PTO) and holiday benefits
• Competitive pay commensurate with education, skills, and experience